Technology as the Key to Economic Recovery: SAP

Introduction:

In the face of Pakistan’s ongoing economic crisis, German multinational software company SAP asserts that technology is the linchpin for overcoming challenges and achieving economic recovery. However, the country’s journey towards digital transformation is impeded by a leadership crisis, particularly as ministries and businesses strive to embrace advanced technologies. SAP Middle East & Africa (MEA) North Senior Vice President and Managing Director, Ahmed Al-Faifi, emphasized the importance of technology in addressing economic issues and reaffirmed the company’s commitment to supporting SAP Pakistan in assisting various sectors. Despite facing repatriation challenges, SAP considers Pakistan a crucial market in the region.

Technological Solutions for Public and Private Sectors:

SAP currently serves more than 800 customers in Pakistan, spanning both public and private sectors. The company offers a range of tech-based solutions tailored to different industries, including kitchen, aviation, and beyond. By leveraging accurate data, SAP’s software provides insights and suggests optimal courses of action. However, the ultimate decision-making authority lies with leaders and decision-makers.

The Leadership Challenge:

According to Saquib Ahmad, SAP Country Manager for Pakistan, the primary obstacle to Pakistan’s digital transformation is not the software itself, but rather change management and leadership. While the general population demonstrates willingness to adopt technology, it is crucial for decision-makers and management in both public and private sectors to embrace technological advancements and drive change.

Ahmad stresses the importance of proactive technology adoption and fostering a culture of change among leaders. Rather than requesting alterations to fit existing practices, decision-makers should actively embrace technology to maximize its potential for growth and efficiency.

Learning from Saudi Arabia’s Success:

Al-Faifi draws attention to Saudi Arabia’s successful diversification of its economy through technology adoption, reducing dependence on the crude oil sector. He encourages Pakistan to take inspiration from this example and utilize technology as a catalyst for diversifying its own businesses. By leveraging advanced technologies such as cloud computing and artificial intelligence (AI), Pakistan can unlock new opportunities and drive sustainable economic growth.

Conclusion:

SAP firmly believes that technology holds the key to Pakistan’s economic recovery. However, to fully capitalize on the potential of digital transformation, the country must overcome its leadership crisis. Decision-makers and management across sectors need to embrace technology, drive change, and create a culture that fosters innovation. By doing so, Pakistan can harness the power of technology to address economic challenges, promote growth, and position itself as a thriving player in the global digital economy.

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